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About LAB Shaman

A Message from our Founder:

Hello and Welcome,

I'm Lacye A. Brown, the heart and soul behind LAB Shaman. We are a beacon for those seeking a journey of self-love, spiritual growth, and enrichment through our luxurious perfumes and handcrafted metaphysical products.

Our creations, curated with precision and love, adhere to the highest quality standards, using only IFRA USA-compliant ingredients. Every detail matters to us, extending from our products to the customer experience, aiming to make every interaction with our brand special and memorable.

Within these digital pages, you'll uncover the essence of LAB Shaman, a reflection of our dedication to quality, unique craftsmanship, and a touch of luxury in everything we do. You'll also find heartfelt testimonials from satisfied customers that vouch for our customer-centric approach.

As a proud African American woman-led business, we're deeply committed to promoting diversity and inclusion, hoping that our ethos resonates with yours.

Thank you for considering LAB Shaman, and we invite you to explore our world of exquisite fragrances and spiritual offerings. If you have any questions or need more information, I am just a message away. Let's embark on this beautiful journey together.

Warm regards,
Lacye A. Brown
CEO, LAB Shaman, LLC

What is LAB Shaman?

LAB Shaman is a unique fusion of Beauty, Artisan Perfume, and Metaphysical shop, coupled with being an Educational Resource. It's a venture that embarks on a multifaceted journey towards enhancing and enlightening lives. Our Beauty section is dedicated to providing high-quality beauty products that are designed with utmost care and precision, using IFRA USA-compliant, premium ingredients. We aim to augment the innate beauty of our customers through our top-notch products.

The Artisan Perfume component of LAB Shaman crafts luxurious and individualistic perfumes. With an intricate process and an artisan's attention to detail, we create enchanting fragrances that are unique and personally resonant.

As for the Metaphysical shop, it is led by Lacye, a certified Usui and Karuna Reiki Master, trained in Hoodoo, and spiritually trained in Shamanism, distant healing, and more. The Metaphysical shop provides a broad array of spiritual and metaphysical products. From spiritual tools to guide you on your journey to products intended for spiritual growth and wellness, our offerings cater to your metaphysical needs. With Lacye's qualifications, you can trust that our metaphysical products are curated with knowledge and care.

Moreover, LAB Shaman is also an Educational Resource. We believe in empowering our community with knowledge about beauty, perfumes, and metaphysical practices. This educational facet aids in holistic self-improvement and broadens the understanding of our customers in these areas.

LAB Shaman is not just a shop - it's a holistic resource, aiming to cater to the diverse needs of its community. Whether you're interested in our beauty products, captivated by our artisan perfumes, intrigued by our metaphysical offerings, or seeking to learn from our educational resources, LAB Shaman invites you to join us on this enlightening journey.

LAB Shaman....

The Journey to Authenticity: The Story Behind LAB Shaman

LAB Shaman was born in the heart of Atlanta, GA, where I, Lacye A. Brown, first discovered the transformative power of art. Despite a turbulent childhood marked by constant upheaval, I found solace in the creative process. An encouraging fifth-grade teacher recognized my passion for writing, leading to the completion of my first novel.

Throughout my youth and early adulthood, I grappled with the idea of “normalcy”. From attending college to marrying and starting a family, each step seemed to further reinforce a life that never truly felt like my own. The breaking point came with a devastating divorce that left me with three young children and a stark realization: no one could save me but myself.

This realization sparked a period of profound growth, taking me from a life of uncertainty to the world of art and finally into the realm of corporate employment. However, it was during my global travels for work that I experienced a spiritual awakening. I was introduced to Shamanism, Munay-ki, Ayahuasca, Reiki, Hoodoo, Pendulums, and more. These experiences cultivated an appreciation for the mystical that went beyond mere fascination—it resonated with the deepest parts of my soul.

Choosing authenticity over normalcy, I left my corporate job to open LAB Shaman, LLC. This metaphysical shop embodies the lessons, attunements, and spiritual gifts I've gathered along my journey. It's a testament to the beauty that can emerge when one embraces their true self.

Having walked the path alone, I understand the loneliness that can accompany a spiritual journey. I created LAB Shaman to provide companionship and guidance to those on similar paths, ensuring no one has to walk alone. Our mission is to help you grow into the highest version of yourself, and we’re excited to be part of your journey.

So, here's to authenticity, growth, and the beautiful mystery of the metaphysical—let's explore it together.

About Us CONT.

What We Do at LAB Shaman

LAB Shaman is a comprehensive service provider centered around holistic wellbeing and spiritual enrichment. Our offerings encompass a diverse selection of products in beauty, artisan perfumes, and metaphysical items.

Additionally, we provide educational resources and unique services designed to nourish the mind, body, and spirit.

Our Candle Prayer Sessions serve as a sacred space for introspection and manifestation, offering customers the opportunity to delve deeper into their spiritual journey. Complementing these sessions are our Distant Reiki
Sessions, performed by our founder Lacye, a certified Usui, aruna, & Quantum Reiki Master. Available during the summer months, these sessions promote balance and wellness, serving as a testament to our commitment to holistic well-being.

Integral to LAB Shaman is our commitment to education. We ffer an array of online resources, providing valuable insights and guidance on various aspects of spirituality and metaphysical practices. These resources support our mission of assisting individuals on their spiritual journeys, fostering knowledge and understanding.

Our curated selection of high-quality, affordably luxurious perfumes, and metaphysical products embody our brand's commitment to quality and unique craftsmanship. Handcrafted with love and attention to detail, these items range from invigorating fragrances to spiritually empowering tools, each designed to enhance your spiritual journey.

 We uphold the highest quality standards, using IFRA USA compliant, premium ingredients in all our products. When you choose LAB Shaman, you're not just purchasing a product but embracing a lifestyle of harmony, luxury, and spiritual enrichment.

 LAB Shaman is more than a store; it's a journey that transcends the ordinary, providing experiences and resources that enrich your path towards self-improvement and spiritual growth.


Our Values at LAB Shaman

At LAB Shaman, our values are embedded in every aspect of
our operations. We are guided by an unwavering commitment to inclusivity, diversity, ethical practices, and sustainability. These principles are mirrored in the broad spectrum of our offerings, the depth of our services, and our vision for the future.

Our product collection is as diverse and inclusive as our
customer base. Whether you're deeply engaged in practices like Hoodoo, Reiki, and Wicca, or simply exploring high-quality beauty products, our catalog has been curated to cater to everyone's unique needs and preferences. The depth of our offerings ensures that whether you're a seasoned practitioner or a curious novice, you'll find a product or service at LAB Shaman that resonates with you, supports your journey, and makes you feel seen and included.

Every product at LAB Shaman is meticulously crafted, embodying our commitment to quality and attention to detail. Each item, from conception to the final wrap, is 'Wrapped in Love.' This ethos extends to our packaging, ensuring each product feels like a gift when it reaches your hands.

At LAB Shaman, we're not just about delivering quality products but also creating memorable experiences that make you feel cherished and special, because you're not just a customer, you're part of our family.

As a proud African American woman-led business, we uphold the importance of ethical sourcing, traditional spiritual practices, and sustainable methodologies. We strictly adhere to traditional hoodoo recipes in crafting many of our products and procure all our ingredients, including crystals, from ethically responsible wholesalers. This practice ensures a positive impact on our supply chain and upholds the rich heritage of our

We also value sustainability, reflected in our packaging design that encourages repurposing for gifting or storage. By integrating these practices, we contribute to sustainability and cultural preservation while providing you with ethically crafted, high-quality products that embody authenticity and respect for tradition.

Our vision for the future is to continue expanding our product range, services, and educational resources. We aspire to reach more individuals on their spiritual journey, empowering them to be the highest version of themselves while promoting diversity, inclusivity, and ethical practices.

Our Process at LAB Shaman

At LAB Shaman, our process is as much an art as it is a craft. It's a meticulous, quality-focused journey that starts with the selection of the highest quality, ethically-sourced ingredients and ends with the packaging of our products with love and luxury. Every step in this process is carried out with utmost care and a deep respect for the traditions that inform our practices.

Planning and Preparation:

Our process begins with a strategic approach to each product we create. We consider every detail, from the necessary ingredients and resources to the time needed for the optimum development of each product. We strictly follow traditional Hoodoo recipes and spiritual practices, ensuring authenticity in every item we create.

Sourcing: We ethically source the ingredients and supplies used in our products. This stage requires careful consideration to ensure not only the highest quality but also respect for our commitment to ethical and sustainable practices.


This stage is where our spiritual practices meet modern craftsmanship. We believe that energy is everything, so our products are created in small batches, in a positive and uplifting environment. This approach allows us to control the quality of our products while infusing each one with positive energy. Each blend, infusion, or assembly is performed with expertise and love, resulting in products that reflect the essence of LAB Shaman.

Each product is then packaged sustainably, focusing on enhancing the overall customer experience. We believe in continuing the positive energy of our process, so your products are packaged only in a pleasant, positive mood. Our packaging is not just about protecting the product; it's about embodying our brand motto of being 'wrapped with love and a bit of luxury,' ensuring that every customer feels special when they receive our products. This process, marked by attention to detail, respect for tradition, and commitment to quality, is what sets LAB Shaman apart. It reflects our belief that the small details make a big difference, and it is these details that define the LAB Shaman experience.

Our Expertise at LAB Shaman

Our Expertise at LAB Shaman

Our founder, Lacye, stands at the heart of LAB Shaman, infusing the business with a unique blend of spiritual depth and business acumen. An alumnus of business college, Lacye spent over a decade honing her skills in customer service, sales, and management. To enhance her business expertise, she holds certifications in Negotiation from Harvard University and Entrepreneurship from Cornell University. Her professional knowledge seamlessly combines with a profound spiritual grounding, shaping the soul of LAB Shaman and instilling every product with authentic spiritual enrichment.

Lacye's spiritual qualifications are as extensive as they are diverse, reflecting her broad and deep understanding of metaphysical practices. Her expertise spans:

  • Munay Ki Rites (Attunement)
  • Dowsing/Pendulum
  • Shamanism
  • Tarot
  • Wicca
  • Hoodoo
  • Distant Healing
  • Dreams
  • Candles
  • Energy Healing
  • Crystals
  • Reiki (Karuna, Usui & Quantum)
  • Healing via Arts
  • Art Therapy
  • Intuitive practices
  • Clairvoyance
  • Clairvoyance
  • Claircognizance
  • Clairaudience
  • Clairalience
  • Clairgustance
  • Clairtangency
  • Clairsentience
  • and Empathy.

This remarkable array of qualifications allows Lacye to guide our brand and our customers on their spiritual journey with authority and wisdom. At LAB Shaman, our expertise is not just in the depth of knowledge we possess but also how we apply it. We understand that actions speak louder than words, which is why we encourage you to explore our numerous 5-star reviews. These testimonials are a testament to the dedication, quality, and spiritual grounding that define our products and services. They serve as proof that at LAB Shaman, we don't just talk about spiritual growth and wellness; we facilitate it.

Trademarks & Certifications